Isn’t this Ford poster great!

Herbert Leupin designed it, and a bit of googling reveals that it’s from 1954, over a decade before Unimark ‘unified’ Fords branding in 1967 - reintroducing the oval script logo in the process (photo left). No idea what it was actually meant be communicating, but it has so much life to it I’m not sure I care very much.

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